1. Consistency - pick a day and time every month to begin with

and as you become more    confident and clear on your 'point of view'

you can send them more frequently.

2. Your Audience - remember to make your newsletters about

your audience, people always want to know what's in it for them -

so make it about them, how you can serve, inspire or help them.

3. Keep your newsletters on the shorter side of 600 words.

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